Interpire Email Marketer segments are great; it allows sending specific mails to group of users based on criteria like previous mails opens, links selected, custom fields…
Segments creations are really flexible, you can perform any kind of query, but that flexibility can be dangerous especially for large Interspire data bases or list. Some queries can overload system reducing overall performance, that use to happens when the query affect many rows in the database.
In order to avoid that we have created customs segments, its functionality is really simple. Be using a time frame we reduce the number of rows of the query increasing the performance. Our favorite’s ones are those that limit the number or rows based on pen time.
- Last campaign
- Last week campaigns
- Las 3 month campaigns
- Last 6 month campaigns
- Last year campaigns